Aubrey Strobel

Aubrey Strobel, Head of Communications at Lolli and a seasoned PR expert, shares her innovative marketing strategies for the crypto world. She discusses how humor and relatability can differentiate brands in a serious industry, turning Lolli into a 'fun bank.' Aubrey also highlights the power of meme marketing, showcasing how it can boost engagement and brand recognition. Alongside finance nerd Sean from NerdWallet, they explore the importance of user-friendly content to make cryptocurrencies accessible and entertaining.