Asim Kidwai
Co-founder and CEO at LOKAL.
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Sep 22, 2023 • 39min
Pakistonomy - Episode 173 - LOKAL - Scaling an affordable tourism ecosystem
Asim Kidwai, co-founder and CEO at LOKAL, talks about Pakistan's tourism sector and how LOKAL is scaling an affordable tourism ecosystem. They discuss modernizing hotels, the state of the tourism industry, market growth strategy, hiring the right talent, and scaling in an economic crisis. Asim also gives reading recommendations and reflects on Anthony Bourdain's impact on travel.
