Ariel Patton

Ariel Patton, creator of the insightful Topsoil newsletter, dives into the financial intricacies farmers face today. She discusses how essential understanding profit and cash flow is for sustaining agricultural businesses. The conversation touches on the rise of mega farms versus micro farms, and innovative models like Singing Frogs Farm that help farmers transform into price makers. Ariel highlights the potential of new income avenues like carbon credits, emphasizing optimism in reimagining farming for improved profitability and sustainability.