Arabelle Sicardi

Arabelle Sicardi, a writer and image theorist, dives into the intricate web of the beauty industry and its psychological impacts. She explores why Utah sees high rates of plastic surgery within Mormon communities and discusses how beauty ideals create cult-like dynamics, influencing women to align with unrealistic standards. The conversation touches on luxury's role in isolating us from global exploitation and the troubling normalization of beauty procedures among Gen Z. Ultimately, Arabelle champions the idea that true beauty lies in fostering genuine human connections over superficial aesthetics.

Arabelle Sicardi, an industry strategist and trend forecaster with over a decade in beauty, discusses the seismic shifts in the industry as influencers rise. She highlights how traditional giants like Estée Lauder and L'Oréal struggle against the innovative direct-to-consumer brands led by women of color. The conversation dives into the push for inclusivity and diversity, examining how campaigns featuring stars like Lupita Nyong'o are redefining beauty standards. Sicardi emphasizes the need for established brands to adapt to this evolving landscape while engaging a socially conscious consumer base.