Anthony Natoli

Anthony Natoli, Commercial AE at Outreach and former Growth Account Director at Demandbase, shares valuable sales insights. He emphasizes a structured approach to prospecting, recommending a 'triple touch' strategy involving personalized emails, calls, and LinkedIn connections. Natoli highlights the importance of concise subject lines and tailored messaging for engagement, particularly with C-level executives. He also discusses the need to analyze previous interactions and adapt outreach strategies to maintain relevance and effectiveness in a dynamic market.