Annie Scranton

Annie Scranton, a former media executive, transformed her PR agency from a side hustle into a thriving business focused on media placement. She shares how strong branding establishes authority, helping agencies grow faster. Annie emphasizes the critical role of personal branding and crafting a solid elevator pitch. Discover her insights on leveraging connections and the importance of authenticity in client relationships. Plus, she explores the evolving dynamics of workplace culture in a remote world, highlighting its impact on employee satisfaction.