Andy Baker

Andy Baker, founder of Sound Consultancy and creator of Rocket Fuel, empowers independent musicians to reclaim control over their careers. He discusses the importance of designing effective crowdfunding campaigns that convert fans into supporters. Andy shares insights on planning, aligning mission with audience, and the common pitfalls artists face, emphasizing the value of a solid plan. He highlights Rocket Fuel's unique support system, which helps foster community engagement, ensuring artists stay 'in the driver’s seat' of their creative journeys.