Andrew Christison

Andrew Christison, Co-founder and CEO of Retencity, provides expert insights into e-commerce retention strategies. He discusses how many brands overlook long-term customer relationships, often relying on short-term tactics. Andrew emphasizes reshaping messaging to foster genuine connections and using personalized data for improved engagement. The podcast dives into optimizing tech infrastructure for retention, the importance of authentic timing in communications, and the lasting impact of customer experiences on brand loyalty.