Andrew Apanov

Andrew Apanov, founder of Dotted Music and host of Music Growth Talks, shares his extensive knowledge as a digital marketing strategist with over 20 years in the music scene. He emphasizes the importance of experimentation in music marketing and building a supportive community. Apanov discusses leveraging short-form content for artist visibility and the need for genuine engagement with fans. He also covers vital strategies for collaboration, adaptability in a saturated market, and how artists can utilize new tools for direct audience connection.