Andrei Țiț

Andrei Țiț, Head of Product Marketing at Ahrefs, shares insights on the evolving role of SEO amidst AI advancements. He discusses why branded search volume has become crucial for visibility in AI-generated results. Expect actionable strategies to enhance brand mentions across AI tools like ChatGPT. Andrei also emphasizes the shift in SEO metrics from traditional traffic to assessing brand impact, and the growing importance of high-quality content in an AI-first landscape. This is a must-listen for marketers looking to stay ahead in 2025!