Andi Trindle Mersch, Director of Coffee, Tea, and Sustainability at Philz Coffee, brings over 26 years of specialty coffee experience. She discusses the importance of contingency planning in the unpredictable coffee industry, especially post-COVID. Andi provides practical tips for small to mid-sized business owners, emphasizing the need for proactive strategies and collaboration. She highlights the value of developing strategic partnerships and conducting dry runs to ensure preparedness during emergencies. Plus, get insights on streamlining offerings based on customer preferences!
