Ana Zrno

Director of Product Operations at Wrike with a background in engineering and over 20 years in product roles, including telecoms and growth product management; focuses on enabling product teams, scaling discovery and analytics, and teaching product management.

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Nov 7, 2025 • 36min

Do You Need a Product Operations Strategy? | Ana Zrno

Ana Zrno, Director of Product Operations at Wrike, brings over 20 years of experience in product roles. She dives into why product operations are essential for fostering team focus on value and removing obstacles. Ana reveals the flexible nature of product ops, serving various stakeholders based on company needs. She shares best practices, warns against becoming process-obsessed, and emphasizes the importance of strategic planning. Plus, she discusses the role of product ops in roadmapping and advocates for a user-focused mindset in product management.

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