Amy Upchurch, Founder and CEO of Pink Stork, shares her journey in creating natural health solutions for women during various life stages. She emphasizes the power of empathy in building a community around your brand. Amy discusses how truly understanding customers’ needs can transform them into loyal advocates. Leveraging platforms like Facebook for genuine connections, she highlights storytelling as a crucial component of effective marketing. Perfect for anyone looking to deepen their customer relationships, her insights resonate with marketers and personal brands alike.