Join Ben Brock Johnson and Amory Sivertson, co-hosts from Endless Thread, as they dissect the fascinating rise of Mr. Beast, the YouTube sensation known for extravagant giveaways and viral stunts. They explore how his blend of philanthropy and spectacle reshapes audience engagement, while also questioning the sustainability of his content model. Delve into the complexities of influencer culture and the ethical implications of performative generosity. Can Mr. Beast maintain his dominance as he navigates traditional media and the chaotic landscape of online fame?