Ambre van de Berg

Ambre van de Berg, founder of Lala Tequila, is a trailblazer in the spirits industry, hailing from the Netherlands. She discusses the journey of launching her woman-owned tequila brand and challenges of women in a male-dominated industry. Ambre elaborates on the CRT controversy, the balance between profit and purpose, and the unique experiences of navigating cultural stereotypes in business. She also highlights the rise of canned cocktails and the Paloma, all while maintaining her wellness-focused approach—proving that tequila and self-care can coexist!