Amanda Foley, CEO of Kiterocket, leads a PR firm that specializes in clean energy and technology. In this insightful discussion, she reveals the biggest communication hurdles clean tech companies face, from overcoming community opposition to mastering press releases. Amanda emphasizes the importance of tailored messaging for engineers, policymakers, and consumers. She also explores how the evolving media landscape, including AI and YouTube, is reshaping PR strategies. You'll learn when to invest in marketing leadership and how effective storytelling can elevate your clean tech project.
