In this conversation, Alpa Shah, author of 'Every Woman Should Invest' and a chartered wealth manager, shares invaluable financial planning insights tailored for women. She discusses the importance of setting personal goals and the need for emergency funds. Alpa also highlights women's unique investment strategies, emphasizing long-term planning and the cultural significance of gold. Additionally, she navigates the balance between gold and equities, advocating for diversification. Finally, she offers essential tips for women entrepreneurs on managing cash flow and understanding key financial documents.