In this insightful discussion, Allen Darby, a wealth management expert, reveals how his firm prioritizes cultural fit in M&A transactions. He critiques the traditional auction process, advocating for a more personalized matchmaking approach. The conversation delves into the importance of soft factors and human insight in valuation, stressing that understanding relational dynamics can lead to more favorable outcomes. Darby also shares his innovative scoring system for buyer compatibility, aiming to redefine success in merging businesses.