Alicia Navarro

Alicia Navarro, known as the 'queen of the pivots' and founder of Skimlinks, shares her inspiring journey of transforming a failing social shopping platform into a successful B2B ad tech company. She discusses the strategic shifts made during the 2008 financial crisis, emphasizing the importance of agility and embracing change. Alicia dives into the emotional challenges of product failures and highlights the necessity of focusing on customer needs. Her insights shed light on navigating uncertainty and fostering innovation within startups.