Ali Cox

Ali Cox, Founder & CEO of Noble West, brings her fifth-generation farming perspective to the conversation, highlighting the crucial role of storytelling in food sourcing. She emphasizes transparency and ethical practices, urging event planners to connect the farm to the table meaningfully. Key topics include reducing food waste, the impact of regenerative agriculture, and the value of ethical ingredient sourcing for creating memorable dining experiences. Ali's insights promise to reshape how we approach food at events, making meals more intentional and impactful.