
Alfredo Colas
Alfredo Colas is the Senior Vice President of IT for Data & Analytics, and Digital Go-To-Market at Procter & Gamble, leading an organization of over 850 IT professionals and driving cutting-edge capabilities across all business dimensions through data and algorithmic solutions.
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Mar 6, 2024 • 39min
How Procter and Gamble Pioneered Big Data
A discussion on fostering a data-driven culture at Procter & Gamble, investing in digital fluency, overcoming challenges in data culture, and accelerating machine learning processes with an AI factory. Insights on the importance of teamwork, diverse perspectives, and the transformative power of AI in business processes.