Alex Soojung-Kim Pang
Historian of science and technology, and author and producer of the “Making the Macintosh” digital archive.
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Jan 20, 2020 • 18min
The Apple Ad That Changed the World
Join historian Alex Soojung-Kim Pang, author of the "Making the Macintosh" digital archive, as he explores the 1984 Super Bowl ad that revolutionized tech advertising. He delves into how this groundbreaking commercial captured the spirit of rebellion and individuality while launching the Macintosh, which fundamentally shifted computing to user-friendly interfaces. Pang discusses the powerful friendship between Steve Jobs and Steve Wozniak, and how their vision transformed the market and consumer perceptions, making technology accessible and desirable.
