Alex Raymond

In this engaging discussion, Alex Raymond, founder of AMplify and host of the Account Management Secrets podcast, reveals the often-overlooked power of account management in driving SaaS revenue. He emphasizes that account management should be viewed as the growth department, advocating for proactive account expansion instead of reactive support. Alex shares insights on building account management capabilities early, ideal profiles for account managers, and the need for a structured approach to customer growth. Prepare for a mix of valuable strategies and lighthearted banter!