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Alex Kramer

CRO of Cresta, a contact center AI company. Enterprise sales leader with experience at Dynamic Signal and Gong.

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Apr 9, 2025 • 1h 18min

Interns to Enterprise: How Cresta’s CRO Built a Category Leader

In this conversation, Alex Kramer, the CRO of Cresta, shares insights from his journey transforming Cresta into a contact center AI leader. He dives into the gritty realities of securing that first enterprise customer and the necessity of team endurance in a competitive landscape. Alex discusses the evolving dynamics of enterprise sales, the role of AI in optimizing success, and the critical importance of resilience, using Shackleton's Antarctic expedition as a metaphor for overcoming business challenges.