Ian Callum, a legendary car designer and former head of design for Aston Martin and Jaguar, joins Alec Jones, head of design at Callum, to discuss the future of automotive creativity. They critique AI-generated designs, revealing their concerns about technology overshadowing human imagination. The duo emphasizes the timeless art of clay modeling, advocating for a balance between innovation and traditional methods. Expect a deep dive into how AI can enhance creativity, yet may never replace the emotional integrity inherent in human design.