Jen Doyle, a win-loss interviews expert, and Aldona Dye, her collaborator on win-loss programs, share their insights on recruitment and interview strategies. They discuss the challenges of navigating these interviews, emphasizing the importance of effective questioning and maintaining neutrality. The duo highlights techniques for building a strong target list and gaining buy-in from sales teams. Through engaging conversations, they stress the value of both positive and negative feedback in refining sales strategies and shaping organizational learning.