Alda Sigmundsdóttir

Alda Sigmundsdóttir, a journalist and independent publisher from Iceland, shares her remarkable journey of self-publishing and blogging. She discusses how blogging transformed her life, especially during Iceland's financial crisis, fostering deep community connections. Alda explores the nuances of indie vs. traditional publishing, emphasizing the freedom of self-publishing while navigating its challenges. She also reflects on the emotional journey of writing memoirs versus travel books and highlights the significance of storytelling in building readership.