Alana Woldenberg-Ruffman

Alana Woldenberg-Ruffman, Vice President of Marketing and Product Development at Learning Resources, shares insights on the challenges of relocating toy manufacturing from China to Vietnam. She discusses the impact of U.S. tariffs that prompted their shift and the complexities involved in building a new supply chain. Alana highlights Vietnam's rapid industrial growth and the challenges of local labor and automation. She also addresses how reliance on Chinese components continues to affect production costs.

Alana Woldenberg-Ruffman, Vice President of Marketing and Product Development at Learning Resources, dives into the complexities of relocating toy production from China to Vietnam. She discusses the legal battle against US tariffs that prompted this shift and the challenges of scaling operations in a new environment. The impact on local communities, rising production costs, and reliance on Chinese components add to the intricate landscape. Alana also highlights the role of vocational schools in preparing a skilled workforce amid the factory boom in Vietnam.

Alana Woldenberg-Ruffman, Vice President of Marketing at Learning Resources, joins the discussion about the chaos caused by Trump's trade policies. She shares insights on the company's legal battle against tariffs, highlighting the challenges of diversifying supply chains from China to Vietnam. Alana also explores the impact on production costs and innovation, with rising prices leading to budget cuts in R&D. Additionally, she discusses the evolving landscape of factory jobs and vocational training in rapidly industrializing Vietnam.