Adam Ochart

Adam Ochart, a former top-performing sales rep at Gong, shares the demo framework that led to his eight promotions and a remarkable 30%+ win rate. He emphasizes the importance of preparation and alignment with buyers before the demo begins. Throughout the discussion, he introduces innovative techniques like 'What I Learned' alignment slides and 'bridge questions' to uncover key deal details. Adam's 'why-before-what' approach helps create an engaging experience, ensuring prospects understand the true value of each feature.