Adam Gonshor

Adam Gonshor, owner of Collabo PR and former publicist at Warner Music Canada, shares his insights from over a decade in music publicity. He discusses the importance of knowing when not to take on a client, the evolution of media pitching, and how social media has reshaped the publicity landscape. Adam emphasizes the value of artist development and building careers for Canadian talent. He also provides practical advice for artists navigating publicity, underscoring the significance of storytelling and honest client relationships.