Adam Coster, CEO and Webtech at Butterscotch Shenanigans, shares insights from his family-run game development studio. He discusses the unique dynamics of sibling collaboration and the evolution from rivalry to support. Coster reveals the challenges of launching games on platforms like Steam and Netflix, diving into the complexities of QA testing and maintaining player engagement. He emphasizes the balance between quality control, creativity, and overall well-being within the unpredictable landscape of game development.