Adam Callinan

In this engaging discussion, Adam Callinan, founder of Pentane and former co-founder of BottleKeeper, explores using AI wisely in business. He shares insights on rational ad budgeting, particularly for Q4, and unveils common mistakes in digital marketing. Adam reflects on balancing family life with entrepreneurial demands, emphasizing the importance of time management and growth versus profit strategies. They also delve into how AI can streamline operations while stressing the value of hands-on hobbies for well-being.