Abigail Merrill

Abigail Merrill, a marketing and sales enablement consultant with expertise in responsible AI adoption, shares her insights on integrating AI effectively. She discusses her AI Accelerator Toolkit and a three-phase Align-Integrate-Scale framework for aligning AI with business goals. Abigail highlights the importance of governance to avoid pitfalls and provides practical examples, like using NotebookLM and ChatGPT for creating sales content. She also offers strategies to reclaim time and emphasizes documenting processes to streamline future AI integration.