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Abhijeet Kumar
Lead Customer Acquisition and Engagement for Digital Business at Amazon.
Best podcasts with Abhijeet Kumar
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Sep 17, 2024
• 29min
Metrics and Strategies for Driving Customer Experience in eCommerce Workflows - with Abhijeet Kumar of Amazon
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Abhijeet Kumar, Lead Customer Acquisition and Engagement for Digital Business at Amazon, shares insights on enhancing customer experience in retail. He discusses the challenges facing product managers as AI reshapes customer interactions. Abhijeet emphasizes the importance of a compelling value proposition and explores effective communication strategies. The conversation also highlights the shift towards proactive customer engagement, balancing personalization with privacy concerns, and adapting to technological advancements for optimal user experiences.
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