Creative Agency Account Manager Podcast How agency leaders can help account managers to grow existing client business, with Jenny Plant
Oct 9, 2023
19:35
This episode is for agency leaders who are supporting their account manager to grow the existing client business.
I’m going to share tips for ensuring the agency leadership team are providing the right level of support to their account management team in three key areas;
1. Providing the commercial context
2. Internal processes
3. Relationship risk management
If you are an account manager, or you have an account manager or account director or client services director in your team, who you want to provide with the mindset and the skillset to grow the existing business, then we will be opening applications soon for the Account Accelerator programme, a year long programme we're kicking off in January 2024. We'll have an initial nine week period where we give you all the training, all the strategies, a toolbox of different ways that you can grow your business, and then you will also receive the support from me to implement. You'll also join a peer group on Slack with other account managers, account directors, group account directors, client services directors who are all doing the same thing.
I’m going to share tips for ensuring the agency leadership team are providing the right level of support to their account management team in three key areas;
1. Providing the commercial context
2. Internal processes
3. Relationship risk management
If you are an account manager, or you have an account manager or account director or client services director in your team, who you want to provide with the mindset and the skillset to grow the existing business, then we will be opening applications soon for the Account Accelerator programme, a year long programme we're kicking off in January 2024. We'll have an initial nine week period where we give you all the training, all the strategies, a toolbox of different ways that you can grow your business, and then you will also receive the support from me to implement. You'll also join a peer group on Slack with other account managers, account directors, group account directors, client services directors who are all doing the same thing.
If you're interested, please contact me on LinkedIn or send me an email at jenny@accountmanagementskills.com or visit the Account Accelerator programme page. We'll be updating the website very soon with a full page of all the learning outcomes that you can expect to achieve.