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Home Business Profits with Ray Higdon

Social Media Do's & Don'ts

Feb 21, 2024
Ray Higdon shares social media do's and don'ts for network marketers, quotes from Jonathan Lister & Laura Fitton, and insights on faith-based network marketing. Tips on effective content creation, focusing on specific topics for TikTok, and discussions about sharing faith on social media.
17:55

Podcast summary created with Snipd AI

Quick takeaways

  • Focus on solving core problems to build a genuinely interested audience.
  • Consistency in content creation is vital for trust and audience growth.

Deep dives

Focus on the Core Problem

Instead of just emphasizing the product you sell, focus on the core problem your business solves. For instance, if you sell CBD for better sleep, create content around addressing sleeping problems. By focusing on the problem, you build an audience genuinely interested in solving the issue. This approach ensures a more engaged and receptive audience when you do introduce your product.

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