Research with Impact with Roland Pease Episode 2: 'How can we make big data work for society?'

In Episode Two of the University of Bath’s Research with Impact podcast, Roland Pease discusses the potential of big data for society with three of the University’s world-leading experts, whose research focuses on big data and digitisation. Professor Chris Budd – based in the Department of Mathematical Sciences and Institute for Mathematical Innovation – creates and analyses mathematical models of the real world. His work utilises historical data, ONS statistics, and medical imagery to provide insight in the fields of weather, climate change, disease control, and medical diagnoses. Professor David Ellis – from the School of Management – is a computational social scientist whose work bridges the gap between psychology and data science. David’s research explores behaviour in the digital age, and the psychological value and impacts of technology as it relates to privacy, security, health, and well-being. Professor Linda Newnes – of the Department of Mechanical Engineering - focuses on whole life value analysis (monetary, environmental and societal costs) from concept design through to the in-service and in-use phases. Linda is currently leading on a number of large cross University projects, including the Made Smarter Innovation: Centre for People-Led Digitalisation and the TRansdisciplinary ENgineering Design (TREND) research group. For more information on our guests and the University of Bath’s Research with Impact Podcast please visit go.bath.ac.uk/research-with-impact or follow @uniofbath.