Hey everyone, today I'm joined by Nick Sal.

Nick is a B2B events strategist and professional MC who helps companies turn attendees into advocates.

He’s led event strategies at HubSpot, Drift, and several top-tier agencies, and now runs Nick Sal Inbound, where he helps B2B brands grow through events, partnerships, and community.

I wanted to have Nick on because too many agencies run events that feel forgettable and miss the chance to actually drive sales and build a brand.

In this episode, we discuss:

How to turn virtual attendees into raving brand fans
Creating standout experiences without big budgets
The 80/20 of planning events that convert
And more...

You can learn more about Nick on LinkedIn.

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Thanksgiving Special: Tommi Vincent And The Table Of Life