We’ve got a power duo in the house.

Erin Jones and Josh Dukes went from being productivity coaches at their local Keller Williams brokerage to running a $275M real estate team in the D.C. metro area. They’ve done it with a lot of heart, no fluff or shortcuts!

Together, they’ve built one of the most disciplined and high-retention teams we’ve ever seen. Their playbook? A culture-first approach, zero tolerance for entitlement, and dialed-in systems–new agents walk in with a 30-60-90 plan and start producing fast.

In this episode, Erin and Josh break down their entire operating model, from hiring criteria (they don’t follow up with you on purpose) to the open house strategy that nets them 50% of their deals. You’ll learn how they coach new agents to make 200+ monthly contacts, convert strangers into clients, and—most importantly—why they’ve been able to retain their agents year after year while still scaling at speed.

We also unpack how they structured their business partnership with full transparency, separate P&Ls, and a crystal-clear rule for when to “die on a hill.” If you’re thinking about partnering with someone or expanding your team, this is the blueprint.

Resources:

Read: Start With Why
135 GPS Tool
Ben Kinney on MREA Podcast
Order the Millionaire Real Estate Agent Playbook | Volume 2

Connect with Jason:

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Produced by NOVA

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