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Imperfect Action
Ask Steph: Should I continue with my current offers or create something new?
Jun 25, 2024
The podcast discusses the choice between scaling current offers or creating new ones, stressing the benefits of expanding existing products and nurturing customer relationships. It explores the challenges of reaching a wider audience and the importance of taking action despite uncertainty. The episode provides insights on strategic offer design and the impact of indecision on business growth.
15:17
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Quick takeaways
- Scaling one product can minimize risk and allow focus on the next thing.
- Creating new offers increases customer lifetime value and is easier than reaching new people.
Deep dives
Decision Making and Taking Action
Not making a decision is still a decision. The speaker emphasizes the importance of taking action, even when unsure. Imperfect Action is encouraged to achieve business success, prioritizing consistent action over perfection. Mindset advice and actionable marketing tips are shared on the show.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode