Podcast #35: 5 Social Media Trends to Watch for in 2022 with Amber Zakem

Amber Zakem, Creative Director at Haus Social and Marketing Manager at Ambassador Travel, shares her insights on crucial social media trends for 2022 in the travel industry. She highlights the surge of video content and the importance of personal engagement with audiences. Zakem encourages embracing platforms like TikTok for creative expression and utilizing new collaborative features on Instagram. Her focus on authenticity emphasizes building genuine connections in marketing while adapting strategies to keep up with evolving trends.