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Bloomberg Businessweek

Investing in Influencer Strategy

Oct 24, 2023
10:12
Snipd AI
Jess Hunichen and Emily Ward, Co-Founders of Shine Ventures, discuss their transition from influencer management to angel investing. They highlight the earning potential in the content creation space, their involvement in product development, and their focus on the menstruation through menopause space. They also explore reducing carbon emissions, investing in startups, and the connection between women's health and social media engagement.
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Podcast summary created with Snipd AI

Quick takeaways

  • Influencers are diversifying their revenue streams beyond collaborations, including their own product lines and mainstream ads.
  • Shine Ventures leverages their expertise in talent management to invest in early-stage startups, focusing on spotting emerging great talent and nimble founders who can address market gaps in innovative ways.

Deep dives

Carbon capture and clean energy from hydrogen as solutions for reducing carbon emissions

ExxonMobil is actively working on implementing carbon capture and utilizing clean energy from hydrogen to reduce carbon emissions. These solutions have the potential to benefit industries such as manufacturing, commercial transportation, and power generation, enabling heavy industry to operate with low emissions.

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