Amtower Off-Center
Tips on how to get started in B2G marketing
Aug 2, 2022
B2G marketing professional Sheri Ascencio discusses her introduction to B2G and leveraging her network to find success. Topics include GovCon, thorough research in government marketing, transitioning to virtual events, building a mastermind group, power of networking and mentoring, and finding a tribe in the industry.
43:23
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Having a strong LinkedIn profile is crucial for job searching and serves as the first impression for potential employers.
- Networking groups like Ideation can greatly facilitate professional connections, collaboration, and career growth.
Deep dives
Leveraging LinkedIn for Job Search
The guest shares her experience using LinkedIn for job searching. She emphasizes the importance of having a strong LinkedIn profile, which serves as the first impression for potential employers. She discusses the process of aligning the content on her profile with her resume, ensuring consistency in storytelling. She also highlights the value of using LinkedIn for research when preparing for interviews, gaining insights into companies and their marketing priorities. Networking plays a crucial role, and she emphasizes the significance of making connections and leveraging personal networks to expand opportunities.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
