The COVID-19 pandemic significantly altered the way we view online church, but where most churches have gone back to physical services, some decided to go all-in on the digital space. Enter Mark Lutz and his fully-online church, Lux. Mark served as the pastor of a traditional physical church for more than a decade before he felt God calling him into full-time online ministry. Lux launched in 2021, and the lessons Mark’s learned about relational evangelism in this fully online space serve as the foundation for today’s Intentional Churches conversation.

Together Erin and Doug invite Mark to share the story behind starting Lux, his strategies for building actual engagement (not just “likes” or comments) in an online church space, and why relational evangelism and pursuing the one is so important—maybe even more important—online than it is in a traditional church setting. During their conversation Doug digs into IC’s Great Commission Engine, and Mark expands on how Lux implements these tools and others to reach those far from God. The episode ends with Mark sharing stories of usernames turning into actual, life-giving relationships, plus his advice for churches wanting to make their online services more fruitful.

New to Intentional Churches? Start here:
https://assessment.intentionalchurches.com/churchos

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CHAPTERS

00:00 The Relevance of Digital Ministry
04:24 Launching a Digital Church: The Lux Experience
08:11 The Impact of COVID-19 on Church Dynamics
11:34 Navigating the Challenges of Digital Engagement
15:43 Understanding Ecclesiology in the Digital Age
18:31 The Great Commission Engine: Strategies for Engagement
23:52 Relational Evangelism in the Digital Space
28:55 Success Stories: Transformative Relationships Online

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