Meta pivots to community fact-checking ahead of Trump term
Jan 9, 2025
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David Gilbert, a Wired reporter specializing in online disinformation, delves into Meta's new content moderation strategy. He reveals that Meta will shift from third-party fact-checkers to a community-driven model, inspired by X's Community Notes. The discussion highlights the potential pitfalls of this approach, including biases and the challenges of consensus among users. Gilbert emphasizes the effects this transition may have on trust in information and the effectiveness of crowd-sourced moderation compared to traditional methods.
Meta's shift to a community-based fact-checking model aims to enhance trust by addressing perceived biases in previous third-party systems.
Despite its innovative approach, community sourcing for fact verification faces challenges like partisan bias and low acceptance rates of proposed corrections.
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Meta's Shift to Crowdsourced Fact-Checking
Meta has announced a significant change in its content moderation strategy by moving away from third-party fact-checkers to a community-based model for fact verification. Mark Zuckerberg cited concerns about political bias among fact-checkers and asserted that the previous system failed to build trust. The new approach will mirror X's community notes system, where any user can propose corrections, although challenges such as partisan bias and delayed responses may hinder its effectiveness. Historical data suggests that only a small percentage of proposed community notes are accepted, raising doubts about this crowd-sourced model's capacity to combat misinformation effectively.
This week, Meta CEO Mark Zuckerburg announced some big changes to content moderation strategy. The parent company of Facebook, Instagram, Threads and WhatsApp will no longer be contracting with third-party fact-checkers from the media and nonprofits as it has since 2016. Instead, Meta will follow the lead of X under Elon Musk and rely on crowd-sourced Community Notes to provide additional context on posts. Marketplace’s Meghan McCarty Carino spoke with David Gilbert, a reporter at Wired who covers online disinformation and extremism, to learn more about Meta’s latest pivot.
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