The Best One Yet đ âWe Met on Stravaâ â Stravaâs $2B run app. Nuclearâs hot streak. Nespressoâs Frappu-pivot.
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May 28, 2025 Strava's staggering $2 billion valuation is shaking up the running app scene, proving itâs more than just a fitness toolâit's a social network. Meanwhile, nuclear energy stocks are experiencing a surprising resurgence, igniting discussions about its potential despite public fears. Nespresso is also making a bold pivot from its hot coffee image to cold drinks. Lastly, the psychology behind Heinz's playful '57 varieties' marketing continues to intrigue, blending flavor with clever branding.
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Heinz's Lucky Number Story
- Heinz put "57 varieties" on ketchup bottles as a made-up lucky number, not a literal claim.
- The founder combined his and his wife's lucky numbers inspired by a shoe ad for psychological impact.
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