Giving a great interview is more than just asking questions. Interviewing is a craft, and just like anything else, it’s essential to put time and effort into honing your craft. 

Welcome to Should I Start A Podcast where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. 

If you’d like to learn more about what it takes to give a great interview on your podcast, this is the episode for you.

On this episode of Should I Start a Podcast, we listen to Jordan Harbinger’s enlightening talk on interviewing podcast guests at the We Are Podcast 2016 conference. Jordan has been a podcaster for over a decade on his show The Jordan Harbinger Show Podcast. 

Although Jordan doesn’t think he has a natural talent for what he does, he’s put an enormous amount of work and effort into interviewing his guests, and he’s become pretty damn awesome at it.

In Jordan’s candid discussion on interviewing, he covers why preparation is so essential to making an interview work. It’s not just about asking questions, it’s about really understanding what makes your guest interesting and how to portray that to your audience. 

Jordan covers several different topics on the art of interviewing as well as lessons he’s learned from mistakes he’s made in the past.

Also in this episode:

• Why it took Jordan ten years to get the hang of interviewing
• Why you need guests that can deliver
• How to guide the conversation but make your guest think they are
• Why Jordan reads a guest’s entire book
• How to use social media to learn about your guest
• Why “winging it” is an amateur mindset
• What a “non-question” is and why they suck
• Why cats and kids should leave the room
• How to get an authentic interview

Links:

Jordan’s Website

Jordan on LinkedIn

Jordan on Twitter