“The art of persuasion lives in the craft of writing…if you want to catapult your writing skills, write a book.”

Léandre Larouche is an author, speaker, and writing consultant based in Toronto, Canada. He is the author of Hétérochrome (2017), Write a Book That Matters (2021), The Architecture of Grammar (2021), and The End of Nonsense (forthcoming).

Léandre is a writing activist. He believes that writing is the most powerful skill in the world and that writing well isn’t hard with the right mindset and approach.

Questions and topics we covered in this episode include:

• Léandre’s obsession with writing and how he learned to become a writer with English as his second language.
• Using a book to build authority in any industry.
• How to start writing a book? What are the some popular “best practices” that Léandre doesn’t agree with?
• The right writing habits to keep.
• Léandre’s approach to editing.
• When is the right time to request feedback on a book?
• When should you hire a ghostwriter?
• Self-publishing or going through a publisher—which is the right path?
• And more!

Connect with Léandre via his:

• Website - https://www.leandrelarouche.com/
• Facebook - https://www.facebook.com/leandrelarouche/
• Instagram - https://www.instagram.com/leandre_larouche/
• LinkedIn - https://www.linkedin.com/in/leandre-larouche/
• Twitter - https://twitter.com/leandrelarouche