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The Capital Stack

Aaron Charlesworth of DeskPass on What Founders Get Wrong About Product Marketing

May 23, 2023
41:40

Aaron Charlesworth is one of the best B2B Marketers I know- he has been a marketing and product executive for some incredible B2B companies including Vocalocity, Onsolve, Omnilink, and SpaceIQ. He has a wealth of knowledge about B2B marketing, strategy, and product management. It's no surprise that he is regularly sought out for expert advice on the topics from industry leaders.

On this podcast we are going to talk about what early stage company founders get wrong with marketing and what is the correct way to start a marketing motion. We will also explore tactics and strategies that Aaron has used in his own businesses as well as how he spot trends and moves quickly to capitalize on them. Tune in to hear all of this great advice from one of the best B2B marketers out there! I'm sure it's going to be an amazing episode.

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