J. Carter is co-founder and chief marketing officer of the One Music Fest, one of the ONLY existing Black owned live music events in the country. He’s found a ton of success with his event expertise finding partnerships with some of the biggest global brands like Adidas, MillerCoors, BMW, Heineken and more.

On this episode, J. Carter speaks with Will Lucas about venture capital for entertainment, AR & VR for live events, and how to keep going and believing when the losses seem to mount.

Follow Will Lucas on Instagram at @willlucas

Learn more about other Black tech disruptors and innovators at AfroTech.com

Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

See omnystudio.com/listener for privacy information.

Black Ownership of Music Festivals w/ J. Carter